CRM in 2026: All AI and do we still need salespeople?
The pipeline is full, the CRM delivers data, but the deal is not closed.
This is exactly what many companies are experiencing: traditional sales models are reaching their limits. AI and new technologies are fundamentally changing sales and confronting teams with the question of how humans and machines will work together in the future.
In our live webinar, we show how AI is actually changing everyday sales:
What will be easier? What is becoming more complex? And where will humans remain indispensable?
Find out how data is turned into real decisions, what role modern CRM systems play with Copilot and how you can regain focus in sales.
Why you should watch the webinar
✅ Using AI correctly instead of just talking about it
Find out how modern companies really use AI in sales and why those who define clear processes early on achieve the greatest customer benefit.
✅ From hype to implementation
Find out how AI projects are anchored in the CRM environment, which stumbling blocks often occur and which success factors are crucial for turning ideas into measurable results.
✅ CRM is getting smarter, not redundant
Experience live how Copilot in Dynamics 365 Sales takes over routine work, improves data quality and helps sales teams to focus on relationships and deals again.
✅ Rethinking sales
Discover how roles and collaboration in sales are changing and why humans and AI can achieve more together than alone.
✅ Real answers instead of buzzwords
Ask your questions directly to our experts in the open Q&A session - practical, honest and without a sales show.
What you can expect in the webinar
- A clear look at how leading companies are already using AI productively in sales today
- Practical insights into how vision and business case combine to produce real results
- Success factors that take AI projects in CRM from experiment to impact
- Live demo: Copilot in Dynamics 365 Sales as an intelligent sales assistant in everyday life
- Concrete approaches on how humans and AI are redefining sales together
- Direct perspectives from sales, technology and project practice
- Open Q&A session with honest answers instead of buzzwords
Who benefits from the webinar
This webinar is aimed at:
- Managers and decision-makers who want to understand how AI is changing sales and customer relationships
- Marketing, sales and business development managers who finally want to use data profitably
- Project and transformation managers who want to successfully anchor AI projects in the company
- IT and CRM managers who want to make systems smarter and processes more efficient
- Consultants and strategists who deal with the role of people in AI-supported sales
- Anyone who wants to know how modern teams use technology to strengthen relationships, trust and focus in sales










