CRM in 2026: All AI and do we still need salespeople?
The pipeline is full, the CRM provides data, but the deal fails to materialize.
Many companies are experiencing exactly that: classic sales models are reaching their limits. AI and new technologies are fundamentally changing sales and confronting teams with the question of how humans and machines will work together in the future.
In our live webinar, we will show how AI is actually changing everyday sales:
What will be easier? What is becoming more complex? And where does the human being remain indispensable?
Experience how data becomes real decisions, what role modern CRM systems with Copilot play and how you can regain the focus in sales.
Why you should watch the webinar
✅ Using AI correctly instead of just talking about it
Learn how modern companies are really using AI in sales and why those who define clear processes early on achieve the greatest customer value.
✅ From hype to implementation
See how AI projects are concretely anchored in the CRM environment, which stumbling blocks often occur and which success factors are crucial to turn ideas into measurable results.
✅ CRM is getting smarter, not superfluous
See live how Copilot in Dynamics 365 Sales takes over routine work, improves data quality, and helps sales teams refocus on relationships and deals.
✅ Rethinking Sales
Discover how roles and collaboration in sales are changing, and why humans and AI can do more together than alone.
✅ Real answers instead of buzzwords
Ask your questions directly to our experts in the open Q&A session – practical, honest and without a sales show.
What to expect in the webinar
- A clear look at how leading companies are already using AI productively in sales today
- Actionable insights into how vision and business case combine to deliver real results
- Success factors that bring AI projects in CRM from experiment to effect
- Live demo: Copilot in Dynamics 365 Sales as an intelligent sales assistant in everyday life
- Concrete approaches to how humans and AI are redefining sales together
- Direct perspectives from sales, technology and project practice
- Open Q&A session with honest answers instead of buzzwords
Who benefits from the webinar
This webinar is aimed at:
- Executives and decision-makers who want to understand how AI is transforming sales and customer relationships
- Managers from marketing, sales and business development who finally want to use data profitably
- Project and transformation managers who want to successfully anchor AI projects in the company
- IT and CRM managers who want to make systems smarter and processes more efficient
- Consultants and strategists who deal with the role of humans in AI-supported sales
- Anyone who wants to know how modern teams are using technology to build relationships, trust, and focus in sales
